Wednesday, 21 August 2013

muk Haircare and Lores Giglio work their magic backstage at X FACTOR 2013

muk Haircare and Lores Giglio work their magic backstage at X FACTOR 2013




 
It's official!

muk Haircare will be working its magic backstage in the hands of their Global Artistic Director, Lores Giglio and her creative team of stylists.
One of Australia's most highly anticipated and watched reality music competitions, X Factor 2013 is taking our screens and the country by storm with its emerging talent, vibrant judges and
international guest stars.
Lores Giglio, Global Artistic Director for muk Haircare, has signed up for her second season as Hair Director for the show and muk Haircare is taking prime position backstage. The brand's products will be used on all finalist contestants and dancers throughout the season. When the opportunity
arose to be a part of the show, the brand couldn't refuse. Says Director, Mark Gariglio, "The opportunity to expose our brand on a show like X Factor was an opportunity we couldn't say no to, especially when it is in the hands of one of the most talented hairdressers in the country and our Global Artistic Director, Lores Giglio. We're excited that the contestants and those that work behind the scenes, get to experience first hand what a great brand muk is and showcase it to the hundreds
of thousands of viewers that watch the show."




 
 
The muk Haircare team will also be exclusively using

Celebrity Brandz extensions and hair pieces.
Says Lores, "The support of muk Haircare and my talented team of LSG stylists is paramount to the successful outcomes of the final looks and make-overs we do on all talent. This is often what makes them stand out from the crowd and noticed in a competitive industry such as the music

industry."

muk Haircare will keep clients, customers and fans of the brand updated regularly on the contestants looks and products used on a weekly basis via their Facebook page and Instagram
account. Says Mark, "We want people to be inspired and discover new ways to use our products."



 


X Factor screens on the Seven Network.

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